Saturday, February 8, 2020
Climate change - Research Paper Example Ã¯â § The intended IMC campaign is educational in its approach and intends to educate the university students about the long term and short term consequences of climate change and what is its long-term prognosis for the Australian environment, economy, and growth.Ã¯â § The intended IMC campaign is educational in its approach and intends to educate the university students about the long term and short term consequences of climate change and what is its long-term prognosis for the Australian environment, economy, and growth.Ã¯â § It is a salient objective of this media campaign to help the targeted audience understand as to what small steps and lifestyle changes they can resort to, to dilute and mitigate the impact of climate change and to predict and quantify the influence these measures could have in ameliorating the short term and long term impact of climate change.Ã¯â § This campaign also intends to augment the overall traffic on the "Be the Change you want" website and to secure at least 75,000 hits during the six-month period over which the campaign spans.Ã¯â § There is no denying the fact that this campaign tends to heavily exploit the social networking portals like Facebook, Twitter, and YouTube. So one important goal is to secure a minimum of 15,000 followers for the "Be the Change you want" page of the Facebook in the six-month period for which the campaign lasts.Ã¯â § The overall campaign objective is to solicit the loyalty and commitment of the target audience for the cause of climate change.... This campaign also intends to augment the overall traffic on the Ã¢â¬Å"Be the Change you wantÃ¢â¬ website and to secure at least 75,000 hits during the six month period over which the campaign spans. There is no denying the fact that this campaign tends to heavily exploit the social networking portals like Facebook, Twitter and YouTube. So one important goal is to secure a minimum of 15,000 followers for the Ã¢â¬Å"Be the Change you wantÃ¢â¬ page of the Facebook in the six month period for which the campaign lasts. The overall campaign objective is to solicit the loyalty and commitment of the target audience for the cause of climate change3. These young audiences being university students will certainly be the opinion makers of tomorrow. So the pivotal target of the campaign is to make the optimum use of the scarce resources to run an IMC plan that achieves results with a lasting shelf life. Media Plan- A Timeline Sensitive Choice of Media Tools Being subject to a budgetary li mit of 1, 00,000 AUD and extending over a period of six months, the choice of media tools will be such as to blend with the schedule of the target audience4. Based on the assumption that all the universities affiliate to the Curtin academic calendar, the campaign will be initiated in first week of the semester 2012 (Monday February 27). The campaign will last for 6 months and will culminate in week 3 of semester 2. The campaign intends to focus on one university each in 5 states that are VIC, WA, NSW, QLD and SA. At the very start of the campaign, the selected customers and guilds will be emailed pamphlets to get them interested in the awareness drive. Once the campaign is initiated, the customized pamphlets will be
Wednesday, January 29, 2020
A Beautiful Mind Summary of the Movie Essay A Beautiful Mind (Total Points for assignment = 40) For this assignment, you will watch the movie A Beautiful Mind. Your textbook has a brief summary of the movie and compares the movie to what is known about John NashÃ¢â¬â¢s life. I have also provided you with supplemental information on Schizophrenia in the powerpoint that is attached to this assignment. Using this checklist, provide evidence of the criteria with examples of NashÃ¢â¬â¢s behavior. For example, under Dysfunction, give me examples of things that Nash did that are indications of his dysfunction. He was unable to continue teaching, etc. Using this same document, you can add the text under each symptom. Please italicize your text in order to make it easier for me to grade. Finally, at the end of the document, I want you to determine (using the powerpoint information) whether you think NashÃ¢â¬â¢s Schizophrenia could be categorized as Paranoid Type, Disorganized Type, Catatonic Type, or Undifferentiated Type, or Residual Type. Explain how you made that choice. The DSM-IV criteria for Schizophrenia are as follows: Ã¢â¬ ¢ Symptoms. Two or more of the following symptoms that have lasted for a substantial part of at least one month (or less, is effectively treated with medication) For at least six continuous months, the patient has shown some evidence of the disorder. At least one much must include the symptoms of frank psychosis mentioned above. Mood disorders with psychotic features and Schizoaffective Disorder have been ruled out, because the duration of any depressive or manic episodes that have occurred during the psychotic phase has been brief. Ã¢â¬ ¢ Other Exclusions. This disorder is not directly caused by a general medical condition or the use of substances, including prescription medications. Ã¢â¬ ¢ Developmental Disorder Exclusion. If the patient has a history of any pervasive developmental disorder (such as Autistic Disorder), Schizophrenia is diagnosed only if prominent hallucination or delusions are also present for a month or more (less, if treated). Hallucations are present for more than a month as is evident that John has a roommate and a boss. John is a paranoid schizophrenia. He is preoccupied with his delusions and hallucinations as he avoids everyone and becomes wrapped up his math work and his Ã¢â¬Å"workÃ¢â¬ with the government. While he does show a flat effect and disorganized behavior none are prominent. He is so wrapped up his what he thinks is real he neglects his work, family, social life and anything that is actually real and not part of his delusions.
Tuesday, January 21, 2020
Impacts of Acid Rain Air Pollution Creates Acid Rain Scientists have discovered that air pollution from the burning of fossil fuels is the major cause of acid rain. Acidic deposition, or acid rain as it is commonly known, occurs when emissions of sulfur dioxide (SO2) and oxides of nitrogen (NOx) react in the atmosphere with water, oxygen, and oxidants to form various acidic compounds. This mixture forms a mild solution of sulfuric acid and nitric acid. Sunlight increases the rate of most of these reactions. These compounds then fall to the earth in either wet form (such as rain, snow, and fog or dry form (such as gas and particles). About half of the acidity in the atmosphere falls back to earth through dry deposition as gases and dry particles. The wind blows these acidic particles and gases onto buildings, cars, homes, and trees. In some instances, these gases and particles can eat away the things on which they settle. Dry deposited gases and particles are sometimes washed from trees and other surfaces by rainstorms. When that happen s, the runoff water adds those acids to the acid rain, making the combination more acidic than the falling rain alone. The combination of acid rain plus dry deposited acid is called acid deposition. Prevailing winds transport the compounds, sometimes hundreds of miles, across state and national borders. Mobile sources (transportation) also contribute significantly to NOx emissions. Overall, over 20 million tons of SO2 and NOx are emitted into the atmosphere each year. Acid rain causes acidification of lakes and streams and contributes to damage of trees at high elevations (for example, red spruce trees above 2,000 feet in elevation). In addition, acid rain accelerates the decay of building materials and paints, including irreplaceable buildings, statues, and sculptures that are part of our nation's cultural heritage. Prior to falling to the earth, SO2 and NOx gases and their particulate matter derivatives, sulfates and nitrates, contribute to visibility degradation and impact public health. Acid rain primarily affects sensitive bodies of water, that is, those that rest atop soil with a limited ability to neutralize acidic compounds (called "buffering capacity"). Many lakes and streams examined in a National Surface Water Survey (NSWS) suffer from chronic acidity, a condition in which water has a constant low pH level. In some sensitive lakes and streams, acidification has completely eradicated fish species, such as the brook trout, leaving these bodies of water barren.
Monday, January 13, 2020
Mixed Methods Lori Hudson Walden University Mixed methods research is combined with qualitative and quantitative research methods which consist Of the quality and emphasize measurement and variables (Dentin & Lincoln, 2003). In this paper, I will provide information about mixed methods and what type of designs, timing, and data collection that was used by Tortes. I will also discuss the theoretical lens that will be used in the study. Will also discuss the data analysis, which will deliver bendable information and the rationale as to why mixed methods were used in this particular article.Design Using the mixed methods research article by Tortes provided in the Learning Resources, briefly describe the type of design and the timing of the data collection. Theoretical Lens Briefly describe the theoretical lens that underlies the study. Be sure to support your points with scholarly support. Data Analysis Briefly describe the data analysis procedures used in the study. Be sure to support your points with scholarly support. Rationale for Mixed Methods Explain the rationale for using the mixed method design in this study.Be sure to support your points with scholarly support. Conclusion Your conclusion section should recap the major points you have made in your work. However, perhaps more importantly, you should interpret what you have written and what the bigger picture is. Remember your paper should be 2 Ã¢â¬â 3 pages not counting your title page and reference page. Please do not exceed three pages of content. Save your Application as a Ã¢â¬Å". DocÃ¢â¬ or Ã¢â¬Å". RTFÃ¢â¬ file tit the filename APP+your first initial+last name.For example, Sally Ride's assignment filename would be Ã¢â¬Å"AppeasersÃ¢â¬ . Use the Ã¢â¬Å"Submit an AssignmentÃ¢â¬ link, choose the Week 9: Application basket, and then add your Application as an attachment. References Always include references. Be sure every reference is in PAP format with a hanging indent. Also, every citatio n should have a reference and vice versa. Use the PAP manual, the Citation Guide or some source to verify your format. PAP is very specific about punctuation and how elements Of the reference are presented.
Sunday, January 5, 2020
In the film Shawshank Redemption we learn about a man who is an educated, professional banker by trade, who finds himself in a situation in which he chooses to secretly follow his beautiful wife knowing she is having an affair with the golf pro who works at their country club. One evening, Andy, the banker, decides to bring a gun along with him as he follows his wife and the golf pro. He stops at a couple of bars and proceeds to become inebriated. Andy is clearly a man whom by all means would be considered a respectable person in society and follows the particular norms of that time until he begins to make choices to differentiate himself from the folkways and mores of any expectations regarding the laws that had been established for the purpose of structure, order and conformity. By all accounts we see Andy s character reflecting certain choices of conformity in which he clearly represents behavior and appearance that follows and maintains a particular standard and acceptance of a group. As we learn further in the story we must also consider the factors of behavior that reflects deviance. This behavior challenges the norms. Andy has been convicted of violating the norms of everyday life by murdering his wife and her lover and he is arrested for the murder. Although in Andy s court preceding he pled innocence and expressed to the judge that he had not murdered his wife and her lover, maintaining the story that he had sobered himself up and thenShow MoreRelatedThe Shawshank Redemption By Frank Darabont1910 Words Ã |Ã 8 PagesThe Shawshank Redemption is an American film written and directed by Frank Darabont. It was filmed the United StatesÃ¢â¬âspecifically MaineÃ¢â¬âbut the Ohio State Reformatory was set as the fictional Shawshank Prison and in 1994, Castle Rock Entertainment produced the film. Overview and Relevance The general perspective of the film is portrayed through the lives and stories of many of the prisoners of Shawshank. So the general perspective is of different prisoners of different backgrounds, who committedRead MoreShawshank Redemption Analysis1749 Words Ã |Ã 7 PagesShawshank Redemption is one of the best masterpiecesÃ¢â¬â¢ in the genre of crime. Its portrayal of life in prisons is very intriguing. The main character in the film Andy has been convicted of murder and sent in to Shawshank State Penitentiary. There in the prison Andy befriends Red who constantly fails at getting paroled. Andy is abused by other inmates as well as prison Warden. At the end, Andy escapes using his knowledge from books and attains freedom. This film is not just notable in the world ofRead MoreEssay on The Shawshank Redemption2049 Words Ã |Ã 9 Pages The Shawshank Redemption The Shawshank Redemption is a film based on a book by Stephen King set in an American prison starting in 1947. The film looks at the lives of the two main characters Andy Dufresne and Ellis Redding, their existence within the harsh prison system and their unlikely friendship. In this piece I will explain how these two central characters are represented in the film and how the director Frank Darabont is able to use different techniques of filmRead MoreProject Mgmt296381 Words Ã |Ã 1186 Pages(alk. paper) ISBN-10: 0-07-340334-2 (alk. paper) 1. Project management. 2. Time management. 3. Risk management. I. Gray, Clifford F. II. Gray, Clifford F. Project management. III. Title. HD69.P75G72 2011 658.4904Ã¢â¬âdc22 2009054318 www.mhhe.com About the Authors Erik W. Larson ERIK W. LARSON is professor of project management at the College of Business, Oregon State University. He teaches executive, graduate, and undergraduate courses on project management, organizational behavior, and leadership
Friday, December 27, 2019
Sample details Pages: 4 Words: 1149 Downloads: 3 Date added: 2019/07/04 Category Sports Essay Type Cause and effect essay Level High school Tags: Yoga Essay Did you like this example? Recently in the past couple of years beginning in 2012 according to researchers, an increase in practicing yoga and meditation in not only adults but in children as well has increased. More kids are beginning to learn about yoga, and for them its beginning to become a new form of exercise and more schools are beginning to open it up to them as well. Many more yoga studios are beginning to open up and the new clothing trend is seeming to be active yoga wear. DonÃ¢â¬â¢t waste time! Our writers will create an original "The Causes and Effects of Yoga On Todays Society" essay for you Create order For example lets take a well known yoga brand Lululemon, in recent years statistics have shown their sales have skyrocketed not to mention other well known active wear such as Nike and many more brands that sell yoga attire. Also in many recent commercials that have dealt with anything fitness related you may have come across yoga as a scene in the background, or somehow to whatever is being advertised on tv. Yoga is a type of exercise used to release energy in a peaceful way, but recently over these few years the number of people practicing this technique has increased due to the many benefits it offers such as improving cardiovascular health, sleep cycles and much more, which most likely has been the reason for so many studios to start opening up and for active wear sales to increase. According to an article written about yoga it stated, The 2012 study indicates that 8.7 percent of U.S. adults, or 20.4 million people, practice yoga. Of current non-practitioners, 44.4 percent of Americans call themselves aspirational yogis. (YJ editors) Recently more yoga studios are beginning to open up and more gyms are starting to add studios within their area for classes they offer as well. As I mentioned before fitness seems to be the trend in todays society and since more people have been at the gyms lately, they may see others practicing yoga which may cause them to want to try it out. This also relates to what I talked about in my introduction about the clothing trend. More yoga attire is beginning to sell a lot faster because people are seeming to, either do yoga on a daily basis or they are just purchasing the clothes because its what everyone is wearing these days. Not to mention this is doing very well for many of the sportswear companies such as Nike, Under Armour, L uLuLemon because all of there sales have began to increase drastically. According to an article from Forbes, The sport leisure style has become the largest category in the U.S. sneaker space, beating performance-oriented footwear, according to a study released this week by market research firm NPD Group. In sharp contrast, while demand for sport leisure styles surged 17% last year to $9.6 billion in sales, sales of performance apparel tumbled 10% to $7.4 billion, NPD said, adding the performance categories decline has accelerated the last two years. (Cheng) Practicing yoga techniques has shown to improve cardiovascular health by lowering your blood pressure, and increasing blood flow throughout the body especially to the heart. Yoga, like I explained earlier is a way for the body to let out energy in a way thats not so vigorous. Youre probably wondering, how yoga can improve your cardiovascular health? Well it turns out it actually is better than the normal cardio workouts many people do such as running, treadmills, and many more hardcore workouts. Reducing stress is a way to keep your heart healthy. Dr. Carrie Demers who is an integrative medicine physician said in an interview, I think stress reduction is a big piece of reducing cardiovascular disease risk. (Demers) Although doing the usual cardio workouts alo helps it only has shown to help strengthen the heart or to make it stronger. Yoga is now proven to improve peoples blood pressure and surprisingly has led to weight loss as well. When youre chronically stressed, your blood pres sure goes up. Your cholesterol goes up because of the increase in cortisol. If we simply breathe, stretch, and relax- that is do yoga- we decrease our risk of heart disease. (Dr. Demer) Although all of this is true it doesnt mean we should just forget about the normal cardio workouts and focus only on yoga. It is still important to go on a walk or run every now and then just to keep the heart strong. Taking a deep breath once in awhile is a way of practicing yoga because your allowing for the oxygen to flow sufficiently. Though more research is needed when it comes to answering the why, how, and What kind of yoga? questions, these initial findings are promising. (Heagberg) Another great benefit of yoga is that it has been proven to help with sleep and in some cases insomnia.You may not actually realize it, but sleep is the most important thing for the human body its a time for everything to be at rest. Although not every night is going to be a good nights rest, we often encounter sleep deprivation and disturbances throughout the night which is totally normal. On the other hand though too many disturbances or creating a pattern of sleep deprivation is not good for the body. A mere week of unrest or sleep deprivation can cause severe changes in mood: depression, decreases in emotional regulation, and obvious depletion. It seems that a good nights rest can also enhance the positive feelings and states of being that we cultivate through yoga practice. Theres really something to the idea of sleeping off difficult experiences. (LoRusso) By practicing yoga in a mediation way it allows your mind to come to peaceful state of mind. For example, simply sitting do wn in a quiet area and taking deep breaths and allowing your mind to come to an ease is a form of meditation yoga, which will allow for our minds to be calm at night when sleeping. If youre not up for practicing a full routine of yoga poses, you can also try practising mindfulness meditation. Mindfulness meditation involves learning to accept your thoughts, emotions, and feelings and relies on you to develop an awareness of the sensations youre experiencing in the present, which can be hugely relaxing. Whilst mindfulness is great for unwinding your mind, it doesnt tire out your body. Combining both physical fatigue and mental relaxation is one of the main reasons yoga improves sleep. (Sonno) From what I have researched along the way I have come to a conclusion that the number of people practicing yoga is increasing rapidly due to not only the facts that yoga offers a wide range of health benefits but, also because many people like to do what others do. For example, what I mean by follow was that whatever the trend or current obsession is at the moment people like to do or have whatever that certain thing is. In this case the trend would be practicing yoga.
Thursday, December 19, 2019
In Alice WalkerÃ¢â¬â¢s The Color Purple, Celie leads a life filled with abuse at the hands of the most important men in her life. As result of the women who surround and help her, Celie becomes stronger and overcomes the abuse she experienced. The three most influential women in CelieÃ¢â¬â¢s life are her sister Nettie, her daughter-in-law Sofia, and the singer Shug Avery. These are the women who lead Celie out of her shell and help her turn from a shy, withdrawn woman to someone who was free to speak her mind and lead her own independent life. Celie is inspired by her sisterÃ¢â¬â¢s independence, determination and perseverance in Africa among foreign people whom Nettie cares about deeply. Celie saw the impact that a woman could have on others and feltÃ¢â¬ ¦show more contentÃ¢â¬ ¦Shug Avery is someone Celie admired from a young age. ShugÃ¢â¬â¢s exuberance and charm with people are qualities Celie never dreamed of having herself until Shug walks into her life and Celie does mo re with her life by actually overcoming the abuse and becomes someone more. Ã¢â¬Å"I ast her to give me the picture. An all night long I stare at it. An now when I dream, I dream of Shug Avery.Ã¢â¬ (Walker 7). Shug comes into CelieÃ¢â¬â¢s life as her husbandÃ¢â¬â¢s mistress who was very ill but not lacking in character. She treats Celie with disrespect at first, but after living with her for some time and being nursed back to health by her Shug gains a respect for her. She teaches Celie how to speak for herself and to defend herself against Mr. Shug is the one who helps Celie escape by taking her on her tour where Celie learns how to expertly sew pants. This is another major step towards independence because Celie is no longer financially dependent on anyone but herself because she creates a successful business by making pants. Upon her return to her home, she inherits her fatherÃ¢â¬â¢s home thereby completely separating her from the men who held control over her. She can now receive her sisterÃ¢â¬â¢s letters and make her own money. The people who love her surround her and her personality develops unhindered by abuse. CelieÃ¢â¬â¢s idol came through to set her free and now idolizes her to an extent. After CelieÃ¢â¬â¢s new independence, herShow MoreRelatedCritical Essay on the Color Purple1343 Words Ã |Ã 6 PagesWalkerÃ¢â¬â¢s Purple is Not Just a Color Alice WalkerÃ¢â¬â¢s epistolary novel The Color Purple demonstrates how the mistreatment of a woman cannot prevent her from fulfilling her destiny. The protagonist and narrator of the novel, Celie, is a young, uneducated black girl who is verbally and sexually abused by her supposed father, Alphonso. He fathers two children with her, kidnapping both and presumably killing one, if not both. Because of the unwarranted trauma, she struggles for the rest of her lifeRead MoreEssay The Color Purple876 Words Ã |Ã 4 Pages The Color Purple by Alice Walker is a very controversial novel, which many people found to be very offensive. It is basically the struggle for one womanÃ¢â¬â¢s independence. The main character in The Color Purple is Celie a coloured woman with little or no education at all. She is one who has been used and abused by all the men in her life, and because of these men, she has very little courage or ambition in her life. She has so little courage, that all she wants to do is just survive. Through the variousRead More the color purple Essay1840 Words Ã |Ã 8 Pages There are many racial components in this novel that are easy to point out. These take place in the American South and also in Africa. It starts with the way that all the black men and women are treated at the start of the book. The main characterÃ¢â¬â¢s real father was a successful store owner who was black. This man was hanged for a reason that is known only as him being a successful black man. All the characters that w e are introduced to in this book by Celie are exploited by the fact that they areRead MoreEssay on The Color Purple2329 Words Ã |Ã 10 PagesThe Color Purple BSHS 422 May 7, 2012 Erik Holmgren The Color Purple Human service specialists need to be proficient in different cultures. By being aware of how different cultures think and react it allows for the delivery of services to be accurate. Cultural competency is described as. Ã¢â¬Å"The understanding of diverse attitudes, beliefs, behaviors, practices, and communication patterns attributable to a variety of factors (such as race, ethnicity, religion, SES, historical and social contextRead MoreEssay on Color Purple1320 Words Ã |Ã 6 Pagesthird novel, The Color Purple. These aspects had a lasting impression upon ideals and beliefs of the time period. Her writingÃ¢â¬â¢s helped to break the racial tension and barrier that was present in some peopleÃ¢â¬â¢s minds. One of the ways that the barrier was eliminated was through her depiction of an imperfect black person. If a white person were to write about an imperfect black person it would be considered racist. Ã¢â¬Å" I think the most chilling thing to me about the response to The Color P urple was that peopleRead MoreThe Color Purple Essay954 Words Ã |Ã 4 PagesAn Analysis of three messages from The Color Purple Ã¢â¬Å"It takes courage to grow up and become who you really areÃ¢â¬ Some people cant wait to grow up, whereas others want to hold onto the past and not see what is to come. Those people that hold onto the past or live in the past dont know how to move on. An author by the name Alice Walker(b. 1944) a woman that believed she could do a lot. Alice Walker wrote a book and it was also turned into a movie but a man stated, Ã¢â¬Å"the book Ã¢â¬â about the abuse andRead MoreThe Color Purple Theme Essay1400 Words Ã |Ã 6 PagesBeasley, Taliah Mr. Neill Language Arts 11 December 2017 The Color Purple In The Color Purple, there were several themes such as Violence, Sexuality, Power, God or Spiritually. Power is a key role in this novel. Walker focuses throughout the novel that the ability to express someoneÃ¢â¬â¢s thoughts and feelings is critical to developing a sense of self. Initially, Celie is truly unable to resist those who abuse her. Remembering AlphonsoÃ¢â¬â¢s warning thatRead MoreEssay Sisters in The Color Purple777 Words Ã |Ã 4 PagesIn The Color Purple, written by Alice Walker, Celies life was falling apart. Due to her step-fathers actions, she became pregnant and then quickly had her children whisked away from her. She was sent away to marry a man she didnt know, and experienced more hardships than many could even attempt to fathom. Thankfully, she had her dear sister, Nettie, to think of and lean on both mentally and emotionally even when she wasnt able to be with her physically. In the beginning, the girls motherRead More the color purple Essay examples1243 Words Ã |Ã 5 Pages Color of Purple is a Novel by Alice Walker, published in 1982. It won a Pulitzer Prize in 1983. A feminist novel about an abused and uneducated black womans struggle for empowerment, the novel was praised for the depth of its female characters and for its eloquent use of black English vernacular. African-American people have had to climb over many obstacles to get to their position today. First, was the selling of their people into slavery. Then, they endured slavery itself, being treated likeRead More Summary of The Color Purple Essay2651 Words Ã |Ã 11 Pages Alice Walkers The Color Purple is a touching story of one African American womans journey through abuse and oppression to finding her own voice and self-worth as well as definite place in the world around her. The novel is written in an epistolary format and has a very confessional and emotionally raw tone. Through using this format, Walker has more freedom to weave an impressive network of heartfelt themes and colorful characters, in addition to displaying her talents for delivering to